Loyal Fans Score Free Appetizers in Wings Etc.’s September Fan Challenge

Wings Rewards members who place two orders of $20 each — whether dine-in, carryout or delivery — will get to the goal line.

FORT WAYNE, Ind. — Wings Etc. is driving value by bringing back the September Fan Challenge for a second year.

The brand is awarding free appetizers to Wings Rewards members who place two orders in September and spend $20 or more for each order. The offer is timed to complement NFL and college football, school sports and all things fall.

“We know our guests enjoy the Big Flavor of Wings Etc.’s award-winning wings while tailgating, during watch parties and after local sports events,” said Wings Etc. CEO Rob Hensmann. “The September Fan Challenge is our way of thanking them for their loyalty. It’s one more way we deliver on our promise of Good Food and Great Times.”

The promotion’s debut in September 2025 provided notable lift for Wings Etc. Wings Rewards signups were up 6.5 percent in September compared with 2025 averages, and loyalty check-ins were up 8.7 percent that month. Rewards redemptions were up 6.61 percent in September and 20.82 percent in October. A total of 3,191 customers qualified for the free appetizer, and 1,349 redeemed the offer.

Dine-in guests can scan their receipts to receive their Rewards credits. Those who order directly from the app for carryout or delivery will receive their Rewards credits automatically in their Wings Etc. Rewards accounts. When Rewards members spend $20 or more (before tax, delivery fees and gratuities) on qualifying food and soft drinks (excluding alcohol), they’ll see the free appetizer offer in their Wings Rewards app following their second qualifying visit.

The free appetizer offer must be redeemed before October 31, 2026. It’s valid for dine-in, carryout, online and mobile app orders. It’s not valid with any other coupons or discounts. The free appetizer offer is good for one use only; restrictions may apply. Guests can download the Wings Rewards app or sign up for Wings Rewards at wingsetc.com

About Wings Rewards

The Wings Rewards loyalty app debuted in 2024. It allows customers to search for nearby Wings Etc. restaurants, order online, secure discounts, receive exclusive updates, track reward points and redeem rewards. Points are earned with every qualified food and soft drink purchase, both in-store and via online ordering. Every guest who downloads the Wings Rewards app automatically receives a free appetizer reward.

The app is available for both iOS and Android. Guests who do not have a smart device can sign up for Wings Rewards membership on the brand website at wingsetc.com.

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About Wings Etc.

 Founded in 1994 by Jim Weaver in northern Indiana, Wings Etc. is a brand specializing in over-the-top flavor and over-the-top value. The brand includes two concepts: the award-winning, full-service Wings Etc. Grill & Pub with sports programming and a full bar, and the nimble, quick-service restaurant Wings Etc. 2Go. Guests of both restaurants can choose and customize their Big Flavor from more than 20 delicious sauces, rubs and dips. See wingsetc.com.

With more than 80 corporate and franchise locations, Wings Etc. has enjoyed three decades of successful franchise growth. Wings Etc. has been listed among Entrepreneur magazine’s “Top 500 Franchises” and was included in the magazine’s “Top Chicken Franchises” in 2024. It has been named one of Franchise Business Review’s “Top Food Franchises” and a “Top 200 Franchise.” Wings Etc. has been included in Franchise Gator’s “Top 100 Franchises” and its “Fastest Growing Franchises”; it was among the “Top Emerging Franchises” in 2023. Wings Etc. is one of the Top 400 in Franchise Times; it has also been awarded “Best Wings” in multiple markets. See www.wingsetcfranchise.com.

The Wings Etc. Foundation, a 501(c)(3) charitable organization, is dedicated to improving children’s lives. Learn more at wingsetcfoundation.com.

©2026 Wings Etc., Inc. Franchises independently owned and operated.